Tackling specialist markets
We have many years of experience in particular fields, supplementing our marketing knowledge, where we can add real value to your business.
Catering
From initial customer profile through menu concept to dish selection and menu pricing our experience in the area of catering will make a real difference to your business.
- Menu development and planning
- Dish selection
- Sourcing food suppliers
- Menu presentation, printing, etc.
- Financial planning: selling prices, dish costs, margins, etc.
Retail
Applying customer research techniques to understand who your customers are, where they come from and how they buy, making your products appeal to a much wider audience through clever merchandising and supporting new product and service launches are all areas where we can add real value.
- Customer research techniques
- Communications with customers and staff
- Sales promotions
- New product and service launches
- Merchandising
- Investment analysis
- Catchment area analysis
- Customer service
- Uniforms
- EPoS
Publishing
Using information gathered through readership surveys we can increase circulation and deepen the relationships you have with your readers and subscribers. Whether it’s breathing new life into an existing publication or launching a new one, our experience will make a difference.
- Readership surveys
- Circulation increases
- Subscription programmes
- Pricing
- New launches
Consultancy
We have worked with large blue chip FTSE 100 companies as well as businesses of all sizes in a wide range of sectors and industries. We will share the knowledge and experience we have gained whilst working in such a diverse arena, with you and your team, in order to make a real difference to your business.
- Strategic planning
- Communication programmes
- Operational efficiency
- Change management
- Research
- Training